High-end marketing for unique hotels
Facts tell, stories sell
We offer bespoke ONLINE AND OFFLINE HOTEL MARKETING THROUGH VISUAL STORYTELLING
Let’s create a world-class visual experience that sets your hotel apart.
Let’s reinforce its status as a destination of luxury and uniqueness.
Don’t waste space on meaningless decorations, traditional brochures, or social media posts with generic photos that don’t reflect your true character.
Instead, leave a lasting impression on every guest who walks through your doors.
We believe your marketing should be a work of art that aligns with the sophistication your hotel offers.
What do we offer?
We offer:
Contextually relevant and timeless photographic art pieces
for your hotel’s lobby, rooms, restaurants, or boutique shop
Bespoke hardcover books that showcase the vision, amenities, and services your hotel offers.
We also include the cultural backdrop, local communities, and the environment surrounding your hotel.
Pair our custom wall art and bespoke photography books to create
a seamless visual narrative throughout your properties that reinforces the uniqueness of your hotels.
BONUS
The photography for our wall art and books results from an extensive photographic research process.
As a bonus for your hotel’s website and social media, you’ll get:
An extra curated selection of photographs that aren’t used in the books or wall art
The entire collection of photographs used in the books and wall art
Behind-the-scenes photos and videos
Who are we?
Liza Van der Stock Productions is a small full-time team.
Depending on the location and the project requirements, we hire more freelance videographers, drone pilots, and models.
Our full-time team consists of photographer/visual storyteller Dr. Liza Van der Stock and Laras, our editor, and Alvin, our graphic designer.
Dr. Liza Van der Stock started her career as a Doctor in Arts at the University of Antwerp and the Royal Academy of Fine Arts Antwerp.
She now uses her visual storytelling method to leverage the uniqueness of innovative hotels worldwide.
MORE INFO: PHOTOGRAPHIC WALL ART
Let’s integrate your vision and uniqueness into your hotel’s interiors in an artistic way.
We ensure your photographic art elevates each room and the installation’s design blends seamlessly with the look and feel you want to evoke from your guests.
Let’s match the colors and framing of your bespoke wall art with your hotel’s aesthetic and interior design.
Want to see more wall art? CLICK HERE
No low-quality production
Each piece is handmade and printed on fine art gallery paper.
Want to see the quality of our products?
Order a print sample or check the printing quality in a gallery near you.
Locations (contact us for the address)
New York
London
Berlin
Rome
Vienna
Singapore
Hongkong
PS: Based on your location and preference we can also work with another printing house
Light and unbreakable
Light and unbreakable: our art pieces are sealed under acrylic glass using elastic silicone. Plus they have a solid aluminium back.
Other options are available based on preference and budget.
MORE INFO: BESPOKE HARDCOVER PHOTOGRAPHY BOOKS
The content and the design of our BESPOKE PHOTOGRAPHY BOOKS are 100% tailor-made to reflect your hotel’s vision and ethos.
CHECK OUR PORTFOLIO to get more inspiration for your hotel’s photography book.
Felix at the Goring Hotel
Placed in each room, this photography book is a thoughtful touch that enhances the guest experience and speaks to the vision of your hotel, the beauty of your location, and the rich character of your team.
We included a few topic ideas;
Your team + staff (shown here; members working in London at the Rosewood, The Goring Hotel, Dukes, The Westin, and the London Edition)
The local culture and pristine nature surrounding your hotel (shown here; Nihi Sumba and Samsara Ubud, both Indonesia)
Wellness and wellbeing (Shown here; Authentic spa experience TUGU Hotel Bali)
The story/vision behind your hotel’s design (Shown here; Locally sourced + manufactured materials and artworks at Cap Karoso Sumba, Indonesia)
Environmental efforts and conservation (shown here; turtle program at Nihi Sumba)
Culinary photography + local products and produce (shown here; Epicurean Explorer Tours + Arts Kitchen Regent Seven Seas Grandeur Cruise ship)
Activities, amenities, special perks/services for guests (shown here; Surfing and horseback riding)
We also provide the option to include practical information (services, amenities, spa menu, food menu, activities…)
This way the handcrafted book is the only eye-catcher you need on your guests’ coffee table or nightstand.
Alina at the London EDITION
London
Yared at the Westin
London
Craig at Dukes
London
The Edge of Wildness
at Nihi Sumba (Indonesia)
Authentic spa experience
TUGU hotel (Bali)
Locally sourced + manufactured materials and artworks
at Cap Karoso (Sumba, Indonesia)
Turtle program
at Nihi Sumba (Indonesia)
Epicurean Explorer Tours + Arts Kitchen
Regent Seven Seas Grandeur Cruise ship
Horseback riding + Surfing
Activities and amenities
How do we work?
THE STORY ARC FRAMEWORK: Lead with stories
We use photography and the Story Arc Framework to create narratives that guests care about.
We focus on FOUR CATEGORIES OF STORIES.
If you’re a unique luxury hotel you probably already use these three story types.
These stories will overlap and intertwine seamlessly in your bespoke hardcover photography books.
Stories that focus on the QUALITY OF YOUR HOTEL
Stories that focus on the UNIQUENESS OF YOUR HOTEL
Stories that focus on the ENVIRONMENT AROUND YOUR HOTEL
Stories that focus on WHAT YOUR HOTEL HAS TO OFFER + PRACTICAL INFORMATION
PRACTICAL INFORMATION: Activities, excursions, spa, food menu, room service, hotel information…
STEP 1: First we decide together on the stories that will resonate with your (future) guests.
STEP 2: We use the STORY ARC FRAMEWORK to craft these stories
STEP 3: We seamlessly combine the photography and the stories into your bespoke photography book
STEP 4: Your bespoke photography books are ready to be placed in each room for your guests to discover.
BONUS: You’ll get all visual stories digitally for your hotel’s website, newsletter, and social media.
Who do we work with?
Who do we work with?
Open-minded hotels that want to go beyond luxury marketing
Hotels that are/aspire to be a brand instead of a commodity
Hotels that have outstanding performance regarding customer service and satisfaction
Who don’t we work with?
Hotels with low rankings and poor customer service. Our service comes as a cherry on top of a well-managed cake. Please make sure your cake is on point before reaching out
Hotels that only believe in direct marketing and a race to the bottom
Hotels with a poor business culture and bad conditions for its personnel